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Inventory Of Fashion Buyers At Home And Abroad

2014/12/5 21:44:00 39

At Home And AbroadFashionBuyer Shop

With the development of the society, there are many different kinds of clothes. Brand store It has long been unable to satisfy the current consumers' novelty psychology in the fashion design, and the fashionable buyer shop with exquisite and avant-garde personality has rushed out of the traditional brand store mode and got mixed up in the fashion circle.

Fashion buyer shops originated in Europe, mainly from Buyer team According to the trend trend and market experience, select the most hit brand and single product in the next season (usually 6 months later) for a specific customer group. An authoritative top-level buyer's shop is equivalent to the essence of the book.

For brands, the buyer shop is a new market channel, which can help minority brands get market recognition and affirmation. It is said that Dolce&Gabbana and Kenzo, now in the ascendant, gradually entered the ranks of world-class brands through the form of buyers' stores.

Listed below is the four most fashionable country in the world and the most distinctive and most popular fashion buyer shop in China's second tier cities. It will be a rich fashion experience experience for both individuals and brand teams.

   10Corso Como Milan concept store -- the world's first fashion design concept store

10 Corso Como is the world's first fashion design concept store founded by Carla Sozzani in 1990. It combines fashion trends, art, music, design and food to provide a one-stop fashion experience. The original idea of the founder Carla Sozzani was to open a gallery, then gradually developed into a fusion mode of coffee shops, bookstores, design boutiques and so on. The decoration of the shop is modern and modern, and the flavor of modern city can be felt through the strong aroma of coffee and exquisite fashion design. The boutique in the shop is changed once a month, and the selected brands include Azzedine Alaia, Maison MartinMargiela, Carven and so on. In addition, the 10 Corso Como will also work with designers to launch exclusive products and do not hold regular exhibitions of art so that participants can enjoy themselves in a strong artistic atmosphere.

   Antonioli -- "light dark" is a buyer's shop.

This is a unique buyer shop transformed by an old machine repair shop. It was founded in 1987 by ClaudioAntonioli and was reorganized in 2009. Unlike those boutique shops that emit strong literary and artistic temperament, Antonioli conveys a modern and alternative fashion attitude. The slanting laminates divide the space in the shop, the clever emit of light and the dark decoration design make a wonderful visual effect. Store main push Clothes & Accessories And accessories, including Rick Owens, Damir Doma, Gareth Pugh and other dark trend cards.

   LuisaViaRoma -- the originator of the most fashionable buyer shop in Italy

LuisaVIaRoma was founded in 1930 as a boutique by a woman named Luisa. This store is located on the Rome Road (Via Roma) in the center of the Florence flower garden. This is the origin of the name LuisaViaRoma. Over the past 84 years, the store has never been changed, but the goods in the shop are changing with the new moon. In addition to daily product replacement, boutique stores will change their display design once a month, and will also make the theme replacement and decoration design according to the annual two Firenze4ever global bloggers' events. The shops are three storeys, the first floor is the boutique ladies' department, the two floor is the semi outdoor bar and the men's wear department. LuisaViaRoma has an experienced and fashionable buyer team, so there are not only master brand like Balman, Lanvin, Dolce&Gabbana, but also KTZ, MSGM, Astrid Anderson and other tide cards.


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Research Report On Chinese Buyer Shops In 2014

The buyer's shop is based on the fashion concept of the target audience. The style of the merchandise is above the brand, and it is the business model with "buyer" as the core. A buyer's shop offers dozens or even hundreds of fashion brands. It is a fashionable, unique and distinctive place that is increasingly sought after by fashion fads.