Wanda Plaza Officially Entered The Humen Market.

Yesterday morning, Dalian Wanda Commercial real estate Limited by Share Ltd did not have suspense to take a 110 thousand square meter plot in Humen town Bo Yong community. Wanda Plaza officially entered the Humen market, which is located at the junction of Liansheng North Road and sports road. The industry expects that Wanda Plaza will have a new impact on the existing business structure of Humen Town, or will lead a new business circle in Humen.

　　 Wanda no suspense wins Bo Chung block

At 11 a.m. yesterday, the numbered 2014W G 021 plot at the Bo Yong community in Humen town was auctioned on the Dongguan land and resources exchange website. The gross land area of the site is 110781 yuan, and the starting price of the plot is 1 billion 209 million 490 thousand yuan. Auction process is no suspense, Dalian Wanda Commercial real estate Limited by Share Ltd, a company after a round of quotations, with the base price of 1 billion 209 million yuan to capture the plot.

Wanda Plaza has entered the streets of Humen, known as alley lane. From January this year, from Humen official to the bookstore, the entry of the giant city complex is full of expectation. The plot is located at the intersection of Liansheng road and Sports Road in Bo Yong community, Humen town. There are traffic routes near new Bo Road and S358 provincial road nearby. There are new world hotels, Rheinland Hotel, Wynn commercial city, luulin commercial square and other facilities around it. It belongs to the Humen north line station of R 2 line, and it will be seamlessly connected to the subway R2 line after completion.

　 Loss of operating year old treasure store lost Humen

Wanda Plaza has settled in Humen and the industry has said that Wanda Plaza will have a new impact on Humen's existing business structure in the future. Nandu reporters learned that the lot of the lot 2014WG 021 is not yet a mature business district. The nearest place is only the 700 year old department store, which is a little more than 700 meters away. However, the large chain business enterprise, which is headquartered in Shenzhen, has even pulled up the store from Humen.

Humen Liansheng store, located at the junction of Humen Sports Road and Renmin Road, opened in September 29, 2011. It is one of the ten sub projects of Humen town. The store has 4 floors, with a total area of 12800 square meters, including shopping malls, household appliances, supermarkets and so on, with nearly 200 thousand varieties.

from Wanda Plaza The location of the block along the sports road straight line more than 700 meters is the year treasure store even rise shop. Yesterday afternoon, the first floor of the shop was tightly locked and the store was closed. In the middle of April this year, the year old Bao Department store said in an interview with the media that the reason for closing the Humen Liansheng store was "the loss of the shopping mall and the limited contribution to the sales revenue of the whole group".

　　 Suibao Department Store The "withdrawal" in Humen also reflects to some extent the fierce competition in Humen's business. Before the year old treasure store, Guangzhou's well-known chain store enterprises were stationed in Humen, but after more than two years, they were evacuated.

Zhongyuan Real estate business department director Li Hua analysis, although Humen's economy is developed, but the population structure and industrial structure is different from other places, the international shopping center's big run fat, Humen pedestrian street WAL-MART, Huarun Wanjia, Tesco and other first tier supermarket brands have entered Humen, the market competition is fierce, the year old department store withdrew from the Humen market, or failed to find the right location.

　　 [business circle change]

The traditional business circle, including many professional clothing wholesale markets, is centered on Fumin fashion city and the Yellow River fashion city.

The new business district of Jinzhou community, represented by Humen international shopping center and Tianhong shopping center, has many large luxury flats and star rated hotels.

In the future, the new commercial circle represented by Wanda Plaza will rise at the junction of Liansheng road and Sports Road in Bo Yong community.