Semir Expects To Double Its Revenue In 2014 By Leveraging The Internet.
< p > here, the world's < a target= "_blank" href= "//www.sjfzxm.com/" > clothing < /a > a target= "_blank" href= "_blank" > shoes, < hat > net, to introduce the Semir's future focus on the development of Internet business, it is estimated that this year's income will double.
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< p > Semir (Semir store) < a target= "_blank" href= "//www.sjfzxm.com/" > dress < /a > in the exchange with investors, said that Internet business will be the focus of the company's future development. Last year, the company's online sales revenue was 500 million yuan, and this year it is expected to reach more than 1 billion yuan.
The company said that the main product of the children's wear brand balbala shop was mainly inventory, and last year's online business revenue was 200 million, which is the first place in the Internet children's clothing business. This year will be dominated by new products.
However, the two new brand strategies of dream and minibalabala are mainly shopping centers and Internet channels. At present, the platform of balbala online is shared by the same line and the same price form, and will open its own channels in the future.
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< center > < img border= "0" alt= "" align= "center" src= "/uploadimages/201405/05/20140505023106_sj.JPG" / > /center >
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< p > the company once again pointed out that children's industry will have great opportunities in the future, including clothing, stationery, toys, animation, education and other industries. There are still great room for development. But at present, various industries are still in a very fragmented situation. The company hopes to make good progress in the children's industry in the future and pform from product providers to children's comprehensive service providers, but this is a long-term process.
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< p > > a href= "//www.sjfzxm.com/news/index_s.asp" > Semir dress < /a > income increased 3.97% in the first quarter, and the profit increased by 21.12%.
The company said that because of the adjustment of the delivery strategy, the frequency of shipments was increased, which was originally shipped in the first quarter. Now, according to climate change and other factors, it has been divided into multiple shipments in the first quarter and the two quarter, which affected the first quarter revenue.
According to the brand, Barbara's children's clothing income increased by 20%, while casual wear decreased by 4%.
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