PPR, The World'S Largest Luxury Sports Brand Parent, Advocates Green Accounting.

Gucci, Yves Saint Laurent and Puma (PUMA) are the biggest in the world.

After emphasizing the economic value of environmental impact, the group hopes to improve the reporting scope of green standards, including greenhouse gas emissions, water use, pollution and land use changes.

Johnson said that the green income statement is a better substitute for the traditional sustainability report, because they make it easier for companies to organize areas to be dealt with.

He also said that Puma will repeat environmental protection every year.

He said, "as a business manager, what you need to see now is a page of paper, and you will know what needs to be done, because this page accurately tells you where to start from the current dilemma.

Before you collect 200 pages of sustainability report at the end of the year, but what exactly does it tell you? Should I look at it now and save a cubic meter of water or a ton of greenhouse gas? But once you materialized and measured, you can really control the impact.

But materialization is hypothetical, so that no concrete decision can be made.

It is worth noting that Puma's environmental profit and loss shows that 94% of the environmental impact comes from the supply chain, and more than half of it is related to the production of raw materials such as leather, cotton and rubber.

Johnson said that the company is now trying to find alternative materials to reduce the impact, especially leather, which is the biggest factor causing environmental damage to land use.

In response to the question of "green business", Johnson gates refused to exclude the original leather from Puma products.

But he said the Stella Mccartney brand of PPR group has a leather ban, and Puma will control leather imports from countries with serious land use changes, such as Brazil.

He also said that when Puma chooses suppliers in the future, the company will also investigate the options of some companies requesting to measure and report their environmental impact.

Although Johnson Gates's recognition of environmental profit and loss methods still needs improvement,

Alan Mcgill, a sustainable development partner of PWC international accounting company, also took part in the accounts. He said the move would create greater pparency in the supply chain.